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Boys and their toys. Big lawnmower's just another toy for overgrown boys. Notice how in those commercials it's only men riding those things, and only men shopping for them.
Similarly, only men use gas grills. Women apparently haven't been trained to cook on a grill. Besides they're too busy inside keeping the kitchen spotless.
What the commercials tell us is that American men spend their weekends riding their lawnmowers and fertilizing their yards and cooking outdoors on big gas grills, when they're not munching chips and drinking cheap beer in front of big-screen TVs watching The Big Game with their buddies.
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Ever notice how this place just basically, well, sucks.
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