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!@#$%! · 02.23.2015, 02:29 PM

^^ that's a crazy anecdote! well apparently bin laden was also an arsenal fan.

the prem is the most popular league worldwide, that goes without saying. all the former british colonies can't hurt. and about similar styles, sure.

but marketability is also an issue of price. if you can get bundesliga for $10/mo. vs. the prem for $100/mo. then that's competition. volkswagen vs. jaguar.

for american cable packages, nbcs, which holds the rights to the prem, is only a top tier thing as i recall. sort of like hbo-- you have to pay oodles. meanwhile, you can get beinsport at a very low priced package-- in the latino packages it comes with the most basic.

if i liked la liga i'd be satisfied with beinsport. as it happens, i latched on to the weirdos-- thanks to fucking espn3 (they used to show bundesliga online). next year bundesliga moves on to fox--also a murdoch property--so we'll see what happens there, how they promote & peddle it-- fox also shows the champions, so there's a synergy there.

blanco-americans tend to follow the prem, but immigrants will follow something else-- mexican league, la liga, etc. goltv used to show la liga and serie a along with bundesliga but beinsport took la liga and serie a from them-- and they have two channels, one in spanish and one in english (i think the spanish one is more popular). so the american demographic is split and contested.

small thing, but i know turkey is bundesliga-crazy-- i've watched their feeds and they call turkish players by their first name (e.g. "ilkay" and not "gundogan"... so they'll go something like "ilkay ilkay ilkay....!" with extra emotion). turkish immigration. etc.

anecdotally, slavo is a la liga fan. just goes to show it's not a prem monopoly everywhere.

bundesliga is not very marketable worldwide because of language and becasue it hasn't been sliced for global consumption. should they choose to do it they'll see some gains, but as you pointed before, the question is-- is it worth it?

if the bundesliga was privately held then there'd be no question owners would be trying to maximize their investment. but since they're 50+1 fan controlled then it becomes a more interesting set of options-- i.e. how much will fans be willing to compromise to keep their league competitive in europe?

02.23.2015, 02:29 PM	#6379
!@#$%! invito al cielo Join Date: Mar 2006 Location: mars attacks Posts: 42,683	^^ that's a crazy anecdote! well apparently bin laden was also an arsenal fan. the prem is the most popular league worldwide, that goes without saying. all the former british colonies can't hurt. and about similar styles, sure. but marketability is also an issue of price. if you can get bundesliga for $10/mo. vs. the prem for $100/mo. then that's competition. volkswagen vs. jaguar. for american cable packages, nbcs, which holds the rights to the prem, is only a top tier thing as i recall. sort of like hbo-- you have to pay oodles. meanwhile, you can get beinsport at a very low priced package-- in the latino packages it comes with the most basic. if i liked la liga i'd be satisfied with beinsport. as it happens, i latched on to the weirdos-- thanks to fucking espn3 (they used to show bundesliga online). next year bundesliga moves on to fox--also a murdoch property--so we'll see what happens there, how they promote & peddle it-- fox also shows the champions, so there's a synergy there. blanco-americans tend to follow the prem, but immigrants will follow something else-- mexican league, la liga, etc. goltv used to show la liga and serie a along with bundesliga but beinsport took la liga and serie a from them-- and they have two channels, one in spanish and one in english (i think the spanish one is more popular). so the american demographic is split and contested. small thing, but i know turkey is bundesliga-crazy-- i've watched their feeds and they call turkish players by their first name (e.g. "ilkay" and not "gundogan"... so they'll go something like "ilkay ilkay ilkay....!" with extra emotion). turkish immigration. etc. anecdotally, slavo is a la liga fan. just goes to show it's not a prem monopoly everywhere. bundesliga is not very marketable worldwide because of language and becasue it hasn't been sliced for global consumption. should they choose to do it they'll see some gains, but as you pointed before, the question is-- is it worth it? if the bundesliga was privately held then there'd be no question owners would be trying to maximize their investment. but since they're 50+1 fan controlled then it becomes a more interesting set of options-- i.e. how much will fans be willing to compromise to keep their league competitive in europe?
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